Buyers Compare Before They Call
Wales customers read reviews, compare websites and shortlist providers before they ever get in touch.
Wales combines Cardiff's professional services, media and public sector with manufacturing and logistics along the M4 corridor, tourism and hospitality, and a strong base of family-run SMEs.
Whether you trade from Cardiff, Swansea, Newport, Wrexham, Bridgend or serve customers across the surrounding area, your next customer is probably comparing you with competitors on Google right now.
We also help businesses in nearby Aberystwyth, Ystradgynlais and Carmarthen.
The market is competitive but far from saturated. Getting the fundamentals right often moves you past competitors who have not invested in their websites yet.
Wales customers read reviews, compare websites and shortlist providers before they ever get in touch.
A handful of high-intent Wales searches is worth more than thousands of casual visits.
Getting found online isn't luck. It's a plan. We find the searches that lead to real enquiries in Wales, fix what stops your website from winning them, and measure the result in leads rather than vanity metrics.
We connect visibility with clearer journeys towards calls, forms and sales.
We match search intent to the pages capable of turning Wales visitors into enquiries.
Website design is about the customer journey: helping Wales visitors understand what you do, trust you and take the next step. We design mobile-first, conversion-focused sites with the structure SEO needs, so you don't pay to fix a new website later.
If any of these sound familiar, we can help:
A dated website that hurts trust.
We design a modern site that matches the quality of your work.
A site that's hard to update.
We build on a system your team can edit without calling a developer.
A brand that has outgrown the website.
We bring your positioning and visual identity up to date.
A poor mobile experience.
We design mobile-first so the site works where most visitors are.
Visitors leave without enquiring.
We design clear journeys, strong calls to action and trust signals.
Slow page loads.
We design lean pages that load fast and score well on Core Web Vitals.
Pick what you need, or let us recommend the mix after a free review of your website.
We start with your goals, customers and competitors in Wales, then plan the sitemap and page structure before any design work.
Page structure, headings, metadata and speed are planned for search from day one, so the new site is ready to rank.
We design clear journeys that guide visitors from first impression to enquiry, tested on mobile first.
We create a design that reflects your brand and the quality of your work, not a recycled template.
Every page type includes clear calls to action, trust signals and space for proof.
Our website design supports companies across Wales, from Cardiff, Swansea, Newport, Wrexham, Bridgend. Nearby, we also support companies in Aberystwyth, Ystradgynlais and Carmarthen. Every plan accounts for "near me" searches as well as people searching for your service across the surrounding area.
Tell us where you are and what you want to achieve, and we'll shape the right mix of work around your priorities.
A simple, transparent process from first audit to measurable results.
Goals, audience and competitors
Sitemap and wireframes
Visual design and copy
Progress is judged by what the work produces, not by how busy it looks. Here is what we track for website design:
How mobile visitors move through the site.
Core Web Vitals on the new templates.
No ranking loss at launch.
Enquiries per visit, before and after launch.
We tailor website design to the way your customers buy. Examples include:
Plumbers, electricians, builders and roofers who need calls from nearby customers.
Course pages that reach students, parents and employers.
Category and product pages built to rank and sell.
Credible, compliant content for high-value searches.
Expertise-led pages that win qualified enquiries.
There is no one-size-fits-all price: scope depends on your website, your goals and the competition in Wales. We send a written proposal with a fixed scope and price after a free review of your site. Read our pricing guide.
We identify what is restricting your most valuable pages and prioritise the changes with the biggest impact.
We separate commercially valuable searches in Wales from keywords that only create traffic.
Not sure what is holding you back?
We start by establishing where your website is losing visibility and enquiries, and where the strongest opportunities in Wales actually are. The outcome isn't another automated report with hundreds of warnings. You get a clear view of:

Real experiences of working with Cloudex Marketing: the strategy, the communication and the results.
Most Wales businesses research a few questions before choosing a partner. These guides answer them in depth.
Here's what you should know before working with Cloudex Marketing.
Get Your Questions AnsweredMost small and medium business websites take six to ten weeks from kickoff to launch, depending on the number of pages and how quickly content is ready.
Yes. Site structure, page templates, speed, headings and metadata are planned with SEO from the start, so you are not paying to fix a new website later.
Pricing depends on scope, competition and your current website. After a free review we send a fixed written proposal, so you know exactly what is included before you commit.
No. We work with businesses across the UK, but we tailor every plan to the market you actually sell into, including the competitors you face in Wales.
Access to your website, Google Search Console and Google Analytics (we can help set these up), plus a short call about your goals, customers and best-selling services.
No. After the initial project we work on rolling agreements. We would rather keep clients because the work pays for itself.
We rate search competition in Wales as medium. It varies by industry, so we check exactly who ranks for your services in Wales before recommending a plan or budget.
Ask how they will measure success, who does the work and what happens in the first 90 days. Our list of questions to ask an SEO agency covers the rest.
Turn existing search demand in Wales into qualified traffic, enquiries and revenue.